Since its incorporation in 1871, Nasto has grown through development based on a strategic long-term vision.
Now we are enhancing organizational strength and power of all members for the product development with planning abilities which are innovative and suitable to the times, the more efficient distribution, exploitation and stabilization of the system through the networked information, and challenging into the new fields and so on.
We always pursue the speed and energy for present the new paradigm which is changing for adopting to the new supply management system through ‘IoT’ techniques.
By continued hard work, we are determined to grow further, creating a new distribution system that connects manufacturers, retailers and consumers.
Nasto was originally established as a towel wholesaler in Senba which is historically famous for a textile wholesale district in Osaka.
In recent years the company has actively been involved in all aspects of towel business,from market research, through merchandise planning, manufacturing, and inventory control, to distribution of goods.
Today, Nasto is a specialist in towel manufacturing and wholesale.
The Head Office is responsible for sales to wholesalers specializing in textile and gift shops all over Japan.
In addition to the company headquarters, the Sales Division is also based in the Tokyo office, which is in charge of sales to chain stores and retailers.
The distribution of goods all over Japan is handled by the distribution center at company headquarters.
Nasto’s products, which are all planned and designed by the Marketing and Sales Promotion Division, are manufactured domestically in Imabari, Shikoku and Senshu, Osaka.
Goods are also manufactured abroad in Shandong and Jiangsu, China, and in Vietnam, Bangladesh, Indonesia, Brazil and other areas.
Every April and October we have exhibitions in Tokyo and in Osaka to introduce new products.
Recently we are positive to make a presentation in international trade fairs.
Every year we have our booth in Canton Fair, East China Fair and HK Houseware Fair etc.
Manufacturing in China is handled by the Nastex Internationl (Qingdao) Co., Ltd. in Qingdao, Shandong, which manages all matters concerning production control and export control.
Nastex Qingdao is also in charge of quality control including inspection and displays the products directly from the factory into the storefront through its system.
We also start to construct the same system in Viet Nam as we do in China. Nastex Viet Nam was established in 2015 in Hai Phong, 100km east from capital Hanoi, famous exporting port of north region.
Recently we reinforced our distribution in China. We have delivered our products to the chain stores in many cities within China including Beijing and Shanghai.
And also, our agent in Hong Kong is in charge of exporting the products related to the system and Japanese-made products. Currently we have delivered our products not only to the Asian Market, such as Hong Kong, Singapore, Malaysia and so on, but also to EU and US Markets.
At present we export products made in Japan to certain Asian countries, but in the future it is expected that goods will be exported directly from China to various new areas.